ATD 003: Entrepreneurship and Communication
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GENERAL OBJECTIVE
This unit covers the competencies required to apply entrepreneurial and communication skills in business management. It involves identifying concepts of entrepreneurship, identifying business opportunities, venturing into a new business, identifying appropriate business expansion strategies, developing a business plan, applying appropriate entrepreneurial marketing strategies, and applying the concepts of business communication to manage an organization.
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STUDENTS ALSO BOUGHT
- ATD 001: Introduction to Financial Accounting
- ATD 002: Introduction to Law and Ethics
- ATD 004: Information Communication Technology
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Course Content
IDENTIFY CONCEPTS OF ENTREPRENEURSHIP
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Definition of Key Terms
07:59 -
Types of Entrepreneurs
06:53 -
Difference Between Entrepreneurs and Small Business Owners
07:23 -
Characteristics of Entrepreneurs
07:05 -
Entrepreneurial Environment
17:37 -
The Role of an Entrepreneur in Business
06:56 -
Benefits of Becoming an Entrepreneur
05:41 -
Contributions of Entrepreneurship in Socio-Economic Development
04:19 -
Current Trends and Issues in Entrepreneurship
07:45 -
Challenges Faced by Entrepreneurs
05:06 -
Revision Questions With Answers
IDENTIFY ENTREPRENEURIAL OPPORTUNITIES
VENTURE IN TO A NEW VENTURE
IDENTIFY APPROPRIATE BUSINESS EXPANSION STRATEGIES
DEVELOPING A BUSINESS PLAN
APPLY APPROPRIATE ENTREPRENEURIAL MARKETING STRATEGIES
APPLY THE CONCEPTS OF BUSINESS COMMUNICATION TO MANAGE AN ORGANIZATIONN
REVISION QUESTIONS WITH ANSWERS
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